# **Harinder Singh**

**Strategic Growth Operator | Revenue Operations Consultant | Full-Stack Builder**  
📍 Kuala Lumpur · Remote-first (Chiang Mai / Kuala Lumpur)  
📧 harinder.mke@gmail.com | 📞 satnam182@gmail.com  
🔗 [LinkedIn](http://linkedin.com/in/lightyoruichi) | 🛠 [Github](https://github.com/lightyoruichi/) | ✍️ [Substack](https://substack.com/@lightyoruichi) | 🧰 [Portfolio/Tools](https://mimrgrowthlab.com/tools)

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### **PROFESSIONAL SUMMARY & CORE PHILOSOPHY**

I build working growth systems for B2B startups, e-commerce brands, and service businesses. I don't deliver generic advice, slide decks, or vanity campaigns—I build the technical, marketing, and operational infrastructure required to make revenue repeatable, measurable, and owned by your team.

My operations are grounded in three complementary personas:
- **The Strategist:** Translating real-world customer conversations, objections, and demand signals into clear positioning, messaging frameworks, and landing pages that convert.
- **The Hacker:** Building lightweight automation pipelines, topic grouping models, and database systems to turn messy inputs into clean, operational assets.
- **The Monk:** Maintaining calm, analytical thinking under pressure, enforcing clear project boundaries, and listening deeply to diagnose root causes before deploying code.

If your funnel is leaking, attribution is broken, follow-up is manual, or your GTM strategy lacks direction, I audit the engine, engineer the fix, deploy the automation stack, and hand it off to your team.

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### **CORE COMPETENCIES & TECHNICAL TOOLBOX**

* **GTM & Growth Strategy:** Product-Market Fit Validation • Funnel Auditing & Leakage Mapping • Customer Acquisition Cost (CAC) Reduction • Answer Engine Optimization (AEO) • Local SEO & Discovery Playbooks • Offer Positioning & Messaging Frameworks
* **Revenue Operations (RevOps) & Automation:** Multi-Touch Attribution • Lead Scoring & Routing • Lifecycle Sequence Automation • CRM Workflows • Server-Side Event Tracking • Chatbot & AI Agent Integration
* **Software Development & Stack:** JavaScript (React.js, Node.js, Astro), Python (FastAPI), PHP, Ruby, SQL (PostgreSQL, Redis), LAMP Stack, Webflow, Framer
* **Analytics & Tooling:** Google Analytics 4 (GA4), Google Tag Manager (GTM), Mixpanel, Looker Studio, PostHog, Twilio, HubSpot, Zapier, n8n, OpenAI/GPT-4o API, SEMrush, Ahrefs, Clay
* **Multilingual Capabilities:** Spoken fluency in **7 languages** (English, Malay, Punjabi, Mandarin, Cantonese, Hindi, Urdu); written capability in **15+ languages** (including Korean, Japanese, German).

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### **REVENUE OPERATIONS & SPRINT OUTCOMES**

#### **MIMR Growth Lab – Growth Sprints** (Jan 2025 – Present)
* **Med-Tech SaaS ($2.4M ARR):** Identified 67% MQL drop-off post-demo. Designed and built automated lead scoring models and nurture flows, recovering **$400K in additional ARR in 90 days**.
* **B2B Software ($8M ARR):** Fixed complete attribution blindness and resolved $30K/month of wasted ad spend. Built multi-touch attribution models and automated bidding rules, driving a **40% reduction in CAC** and scaling **ROAS to 2.3x**.
* **Professional Services ($500K ARR):** Solved manual follow-up friction where 45% of leads were lost. Built custom CRM integrations and automated proposal generation pipelines, resulting in **60% faster close rates** and saving **25 hours/week of sales labor**.
* **Thai Service Marketplace:** Doubled Monthly Recurring Revenue (MRR) in **6 weeks** through funnel rebuilding and conversion optimization.
* **Dead SaaS Reactivation:** Converted dead list into active users via a strategic email reactivation sprint, securing **12% reactivation rate**.
* **SEO & Reddit Loop:** Designed an organic acquisition loop that converted to **300 product signups in 30 days** without paid ad budget.

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### **RECENT PROJECT CASE STUDIES (2022-2026)**

#### **01 VoiceFrom AI** | Frontier Speech-to-Speech AI Lab (First Marketing Hire)
* **Duration:** April 2026 – June 2026 (2 months) | **Vertical:** Frontier AI / GTM / Product
* **Brief:** Joined as one of the first hires at a frontier speech-to-speech AI lab. There was no product — just a model. No website, no positioning, no marketing playbook, no precedent. The brief was to figure all of it out.
* **Constraints:**
  * You cannot market a model the way you market a product — there is no UI, no onboarding, no obvious user journey.
  * No existing playbook for frontier speech AI GTM at this stage.
  * 2-month hard timeline: validate, position, and launch.
  * Use cases had to be invented, not inherited — required deep research into who could actually use real-time voice translation and why.
* **What I Did:**
  * Built positioning from scratch: identified what "speech-to-speech at frontier quality" actually means for different verticals.
  * Designed and built the website and all foundational marketing assets.
  * Developed 2 primary use cases through UX research and competitive analysis.
  * Ran 24 ICP interviews to validate use cases and surface real problems.
  * **Use Case 1:** Partnered with an Among Us-style MMO for Gen Z/Alpha — introduced real-time voice translation across all users, then layered in AI-powered abuse detection (sexual content, slurs) with a 3-strike monitoring and ban system targeting predatory behaviour.
  * **Use Case 2:** Real-time voice translation interface — users speak to their phone or laptop and receive translated speech back instantly, no typing required.
  * Managed full GTM motion through to launch.
* **Results:**
  * 24 ICP discovery interviews completed and documented.
  * 2 design partners signed pre-launch.
  * Abuse reports in the MMO partner dropped from 350+ per month to under 20 after detection rollout.
  * Product validated and launched successfully.
* **Learnings:** Marketing a model before it becomes a product is a positioning problem, not a channel problem. The work is entirely about finding the gap between what the technology can do and what a specific person is already trying — and failing — to do. Every use case came from interviews, not assumptions. The abuse detection angle was discovered in user research, not invented in a brief.

#### **02 JS Morlu** | Professional Services CPA Firm (Digital Marketing Manager)
* **Duration:** 18 months | **Vertical:** Professional Services
* **Brief:** CPA firm with zero organic presence, fully dependent on $25K/month paid marketing and a manual sales process. Every lead required human intervention to qualify. The business had no defensible growth channel.
* **Constraints:**
  * Professional services SEO is slow; results take 6 to 12 months to compound.
  * Paid could not be cut until organic could absorb volume, requiring both to run in parallel.
  * Strict compliance requirements limited what could be said in content.
  * AI tools were novel internally and required constant re-selling for buy-in.
* **What I Did:**
  * Audited every content gap against search demand, built a 12-month content calendar.
  * Implemented technical SEO: site architecture, schema markup, Core Web Vitals, internal linking.
  * Built AI qualification chatbot that pre-screened leads and routed by service type and urgency.
  * Created AI-assisted content pipeline producing 3 to 4 articles/week at near-zero marginal cost.
  * Documented full playbook and transitioned paid budget to zero as organic hit targets.
* **Results:**
  * 0 to 210K organic visits/month over 18 months.
  * 10x increase in qualified leads.
  * 30% CAC reduction.
  * $25K/month paid budget reduced to $0.
* **Learnings:** The AI content pipeline should have been built in month 2, not month 7. The chatbot qualification saved roughly 15 hours/week of sales team time — framing the ROI in recovered hours rather than lead quality would have gotten faster internal buy-in.

#### **03 Galaxy Racer / Nigma Galaxy** | Esports & Gaming - Dota2 (Digital & PR Strategist)
* **Duration:** 1 year | **Vertical:** Esports & Gaming
* **Brief:** Esports organization with a top Dota2 roster needed to move beyond pure sponsorship revenue. Brand marketing was reactive, PR was ad hoc, and there was no monetization playbook beyond tournament prize money.
* **Constraints:**
  * Brand value was entirely tied to team performance — a bad tournament could undo months of brand-building.
  * Esports audiences are highly skeptical of corporate marketing; authenticity is non-negotiable.
  * Tournament schedule was unpredictable, requiring campaigns built around volatile travel windows.
  * Merch and events require supply chain infrastructure that did not exist yet.
* **What I Did:**
  * Built content flywheel around players' personalities: interviews, behind-the-scenes, tournament vlogs.
  * Launched limited merch drops tied to tournament wins to create scarcity and urgency.
  * Managed all media at international events: press credentials, player interviews, livestream coordination.
  * Ran paid campaigns targeting esports audiences on YouTube, Twitter/X, and TikTok.
* **Results:**
  * $25K/month paid budget managed.
  * $50K/year from merch and events.
  * 3 international championship wins.
  * $2.4M prize money.
  * 40% brand awareness increase, 45% lead gen improvement.
* **Learnings:** Merch drops work when tied to emotional wins but require 6 to 8 weeks of supply chain lead time. We left money on the table because we could not fulfil demand fast enough after tournament wins. Pre-staging inventory and building a waitlist mechanism would have captured that.

#### **04 Cali-Ink** | Tattoo Studio Chain - 2 Locations (Growth Consultant)
* **Duration:** 3 months | **Vertical:** Local Services / Retail
* **Brief:** Two-location tattoo chain with 2+ years of flat revenue, no local SEO, no marketing funnel, no tracking. Good product, but invisible online.
* **Constraints:**
  * Owner skeptical of paid marketing and wanted organic-first, which slowed the full funnel launch.
  * 3-month engagement required ruthless prioritization.
  * Two locations with different customer profiles and service mixes.
  * No existing tracking; could not measure anything at baseline.
* **What I Did:**
  * Installed GA4, GTM, and call tracking to establish baseline in week 1.
  * Customer interviews revealed two segments: women (impulse, Instagram/GMB) and men (research-heavy, Reddit/SEO).
  * Built channel strategy around each segment rather than trying to reach both the same way.
  * Optimised GBP for both locations; built retention sequence with post-tattoo care emails and a 3-month nudge.
  * Launched paid only after organic showed traction around week 6.
* **Results:**
  * 25% revenue increase at 3 months.
  * 75% revenue increase at 6 months.
  * Growth sustained 14+ months later (blueprint used for a second studio).
* **Learnings:** The gender-segmented channel strategy came from week-2 customer interviews, not assumptions. Those interviews should happen on day 1 of every engagement. The "time for another tattoo" email had a 34% open rate — retention sequences are underrated for high-consideration services.

#### **05 Pure Ink Bangkok** | Tattoo Studio (Growth Consultant)
* **Duration:** 4 months | **Vertical:** Local Services / Retail
* **Brief:** New Bangkok tattoo studio that had been scammed by a previous agency. Zero digital presence, severe trust deficit, 4-month window to become viable.
* **Constraints:**
  * Every decision needed evidence and transparency after the prior agency burn.
  * Bangkok tattoo market is competitive with multiple established players.
  * Had to adapt a proven playbook for Thai audiences, tourist traffic, and the expat community.
  * Hard 4-month stop; the system had to run without me by month 5.
* **What I Did:**
  * Rebuilt website with conversion-optimized structure and booking integration.
  * Implemented aggressive review velocity strategy with automated post-visit request sequence.
  * Built GBP targeting both locals and tourists with dual-language keyword targeting.
  * Ran paid on Meta and Google with separate targeting for tourist intent and local repeat customers.
  * Hired 2-person local team, trained on all systems, documented full playbook.
* **Results:**
  * 500+ 5-star reviews within 4 months.
  * 80+ weekly bookings entirely from digital channels.
  * Fully self-running system handed to local team.
* **Learnings:** Tourist traffic drove roughly 60% of bookings vs. local — a ratio I did not anticipate. Splitting tourist vs. local audiences in paid from week 1 instead of month 3 would have compounded results significantly. Review velocity was the single highest-ROI activity on the engagement.

#### **06 Baseus** | 3C Ecommerce - Power Banks and Chargers (Performance Marketing Lead)
* **Duration:** Agency Engagement | **Vertical:** E-commerce
* **Brief:** China-brand ecommerce at significant scale in SEA. Managing multi-platform paid and influencer at ~$2.5M/month while navigating a 3C certification regulatory change that threatened margins and customer trust.
* **Constraints:**
  * At $2.5M/month, every attribution error has major financial impact.
  * China-brand perception challenges in SEA meant customer trust was fragile.
  * The 3C regulatory change forced a product messaging overhaul mid-campaign.
  * Team of 40 meant decisions moved slowly; alignment was a constant challenge.
* **What I Did:**
  * Managed paid performance across Meta, Google, and TikTok with embedded performance team.
  * Led influencer strategy across MY, SG, TH, PH: negotiation, briefing, tracking.
  * Drafted proactive customer communications around the 3C change before it became a PR issue.
  * Repositioned the regulatory change as a quality and safety signal rather than a disruption.
* **Results:**
  * ~$2.5M/month peak spend managed across 3 platforms.
  * Team of 40 maintained performance during regulatory transition.
  * Customer margin protected with no significant churn.
* **Learnings:** At this scale, the most important skill is not media buying — it is organisational communication. The 3C crisis was handled well specifically because we got ahead of the story. Proactive framing of bad news as quality signals is a transferable playbook for any regulated category.

#### **07 TheVillaList** | Luxury Villa Marketplace (GTM & Product Lead)
* **Duration:** 3 months | **Vertical:** Marketplace / Real Estate
* **Brief:** Pre-launch luxury villa marketplace that needed a complete GTM strategy before writing any product code. Classic marketplace problem: needed supply before demand, but needed credibility to attract supply.
* **Constraints:**
  * Zero product at start; strategy had to account for a platform that did not exist yet.
  * Luxury property moves slowly — 3 months is not enough to fully validate demand.
  * Chicken-and-egg dynamic: developers will not list without buyers; buyers will not come without listings.
* **What I Did:**
  * Recommended supply-first strategy: secure developer listings before driving buyer traffic.
  * Built developer outreach playbook with positioning, pitch deck, and relationship cadence.
  * Defined product MVP scope around what needed to be built to get the first listing live.
  * Created PMF validation framework with specific metrics before scaling demand-side.
* **Results:**
  * Platform launched on schedule.
  * Supply-side inventory secured through developer relationships.
  * PMF validation framework in place.
* **Learnings:** Luxury property developers want references and exclusivity signals before committing — a simple outreach sequence was not enough. The playbook needed a co-marketing angle (feature the developer as a brand, not just list their properties). That pivot came late in month 3 rather than being built in from the start.

#### **08 Yakiniku Kuro** | Multi-Location Japanese BBQ Chain (Web & Local SEO Lead)
* **Duration:** 3 months | **Vertical:** Food & Beverage
* **Brief:** Multi-location Japanese BBQ chain with no cohesive digital presence, inconsistent GBP information, and no SEO strategy. Discovery was happening despite the web presence, not because of it.
* **Constraints:**
  * Multi-location SEO splits authority and is harder to rank than a single-location business.
  * 3-month engagement required prioritising GBP quick wins over longer-term content SEO.
  * F&B seasonal volatility made it hard to isolate SEO gains from seasonal traffic.
* **What I Did:**
  * Rebuilt website with location-specific landing pages and schema markup.
  * Standardised all GBP listings: photos, hours, attributes, Q&A, keyword descriptions.
  * Built local citation profile across food directories.
  * Set up paid targeting "yakiniku near me" and competitor brand terms.
* **Results:**
  * Top 5 rankings for primary keywords, Top 20 for secondary.
  * Measurable increase in directions requests and calls from GBP.
  * Increased local discovery and foot traffic across the chain.
* **Learnings:** GBP optimisation delivers faster ROI than website SEO for multi-location F&B — the feedback loop is days, not months. Front-load GBP in week 1 for any restaurant client. High-quality food photography drove more profile actions than any other single change.

#### **09 Enginemailer** | B2B SaaS Email Marketing Platform (Fractional CMO)
* **Duration:** 3 months | **Vertical:** B2B SaaS
* **Brief:** Established email marketing platform with a finance-background CEO. No marketing infrastructure, no attribution, no strategy. Hired as Fractional CMO to build the growth engine.
* **Constraints:**
  * Severe execution bottleneck: roughly 1 in 10 proposed initiatives were approved for execution.
  * Relocated from Chiang Mai to KL at founder's request to work on-site, but internal resistance to change persisted.
  * No existing analytics or attribution — could not measure anything at baseline.
  * 3-month engagement with most time spent building infrastructure rather than running campaigns.
* **What I Did:**
  * Fixed attribution from zero: implemented tracking across the full funnel.
  * Built PostHog dashboard covering all channels and conversion stages.
  * Published pillar content: competitor comparison pages and AEO-optimised articles.
  * Proposed and scoped paid funnel, SEO roadmap, and team hiring plan — most were not approved for execution.
* **Results:**
  * Infrastructure delivered: attribution, analytics dashboard, and content foundation.
  * No outcome metrics to report — the measurement stack was built during this engagement, and most growth initiatives were not approved for execution within the engagement window.
* **Learnings:** Founder alignment on execution velocity matters more than strategy quality. A 1-in-10 approval rate on initiatives means the engagement is a consulting relationship, not an operating one. Should have flagged the execution gap in week 2 and renegotiated scope to pure infrastructure delivery rather than trying to run growth plays that would never get approved.

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### **CHRONOLOGICAL PROFESSIONAL EXPERIENCE**

**Founder & Strategic Growth Operator**  
*MIMR Growth Lab | Chiang Mai - Kuala Lumpur · Remote-first*  
**Jan 2025 – Present**
* Architect and execute high-leverage 90-day growth sprints for early/mid-stage founders to address funnel leaks and scale GTM motions.
* Audit client attribution stacks, implement data pipelines (n8n, PostHog, GA4, GTM), and design CRM automation templates.
* Ship working systems and products, validate product-market fit, and run tactical growth experiments.
* Embedded as fractional GTM / RevOps lead, managing budgets, setting KPIs, and training internal teams for final handoff.
* Key client engagements include **VoiceFrom AI** (GTM & First Marketing Hire), **Pure Ink Bangkok** (GTM Setup), **Cali-Ink** (Funnel Overhaul), **Baseus** (Scale & Comms), **TheVillaList** (GTM & Product), **Yakiniku Kuro** (Web & Local SEO), and **Enginemailer** (Attribution & Analytics Infrastructure).

**Digital Marketing Manager**  
*JS Morlu | Remote*  
**Jun 2023 – Jan 2025**
* Rebuilt acquisition pipelines from paid ad dependency to organic channels, designing SEO campaigns that scaled to **210K monthly organic visits**.
* Built and deployed AI sales agents and chatbot tools to qualify and nurture inbound leads, driving monthly leads from 20 to 222 (10x increase).
* Oversaw conversion workflow optimizations, saving the firm 30% in CPA while migrating the paid budget to $0.

**Digital Strategist**  
*Galaxy Racer | Kuala Lumpur, Malaysia*  
**Jul 2022 – Jun 2023**
* Led digital growth and media strategies for global esports brands and competitive mobile games, boosting general brand awareness by 40%.
* Managed a $25K/month paid media budget across Google and Meta, improving overall lead generation by 45%.
* Conducted rigorous A/B creative testing, resulting in an average 8% conversion rate improvement.
* Directed international PR and media relations for 3 championship-winning esports rosters (securing $2.4M in total prize money), traveling on-ground to manage press, podcasts, and digital content distribution.

**Growth, Performance, Marketing & Branding Consultant**  
*Freelance | Kuala Lumpur · Remote*  
**Mar 2020 – Jun 2022**
* **Client - Nutrition Pro / MMX USA:** Revamped e-commerce UX/UI design and cart flows, boosting site-wide conversions by 250% and adding **$1M in annual revenue**.
* Configured automated email and SMS lifecycles to reduce checkout cart abandonment by 20%.
* Supervised a team of 5 marketing specialists, delivering high-impact paid performance campaigns.

**Product Development Manager**  
*SOLS 24/7 Malaysia | Greater Kuala Lumpur*  
**Oct 2019 – Mar 2020**
* Designed and launched **SOLS edu Pro**, an online educational app delivering structured English programs to underserved communities across Malaysia.
* Managed the development of **SOLS smart**, a Cambridge-aligned corporate English training solution registered under HRDF.
* Devised and implemented gamification modules that significantly improved student course retention and platform engagement.

**Growth Hacker**  
*Management Events | Kuala Lumpur, Malaysia*  
**Aug 2018 – Aug 2019**
* Implemented conversion optimization sprints, boosting B2B delegate conversion rates by 25% for international business events.
* Created custom internal business intelligence and marketing analytics dashboards, reducing reporting delays by 40%.

**Head of Product and Growth**  
*Edvance | Kuala Lumpur, Malaysia*  
**Dec 2017 – Jul 2018**
* Guided go-to-market strategies and product development for Edvance's digital skill certification academy in Malaysia.
* Promoted DQ (Digital Quotient) courses designed in partnership with Google, Facebook, and the Online Marketing Institute.
* Engineered a Candidate Assessment platform to connect graduates directly with corporate recruiters and managed custom enterprise training plans.

**Product Head**  
*PopDQ | Petaling Jaya, Selangor, Malaysia*  
**Mar 2017 – Jun 2017**
* Led product updates and roadmap execution for PopDQ, a mobile-first, expert Q&A knowledge-sharing platform.
* Supervised engineering sprints, redesigned onboarding flows, and integrated analytical tracking to measure expert response times.

**Digital Marketing Manager**  
*Waach | Kuala Lumpur, Malaysia*  
**Nov 2014 – Apr 2015**
* Handled multi-channel acquisition campaigns, utilizing content marketing and SEO to grow the platform's active audience.

**Technical Lead**  
*Zeno Group | Kuala Lumpur, Malaysia*  
**Jan 2014 – Jul 2014**
* Oversaw technical delivery for interactive campaigns, digital applications, and enterprise web solutions for client brands.
* Bridged communications between client-facing creative teams and backend developer pools to ensure bug-free, optimized code.

**Senior Analyst**  
*Maybank Investment Bank | Kuala Lumpur, Malaysia*  
**Aug 2013 – Dec 2013**
* Conducted financial analyses, industry valuations, and market research reports to support investment decision-making.

**Digital Strategist, Social@Ogilvy**  
*Ogilvy & Mather | Kuala Lumpur, Malaysia*  
**May 2012 – Apr 2013**
* Built digital marketing and social media playbooks for Fortune 500 consumer brands.
* Executed deep-dive social listening audits and digital training workshops for client marketing leaders.
* Worked directly with client teams to align social channels with traditional ATL/BTL advertising.

**New Media Associate**  
*Tandemic | Petaling Jaya, Malaysia*  
**Oct 2010 – May 2012**
* Led web development and social media strategy for key brand clients including Firefly, Kakiseni, Microsoft, F&N, and U Mobile.
* Created and managed **The Weekend Movement**, a national youth activation program encompassing *Changeweekend* (social business incubator), *Hackweekend* (developer sprints), and *Makeweekend* (maker workshops).

**Webmaster**  
*Social Media Club Kuala Lumpur | Kuala Lumpur, Malaysia*  
**Jun 2010 – May 2011**
* Managed site reliability, maintenance, and community features for the SMCKL digital network.

**Account Executive**  
*OffGamers | Kuala Lumpur, Malaysia*  
**Sep 2010 – Oct 2010**
* Moderated multilingual storefront content, crafted email copy, and enhanced overall user experience workflows for a global gaming marketplace.

**Fraud Analyst**  
*OffGamers | Kuala Lumpur, Malaysia*  
**Mar 2008 – Sep 2010**
* Audited and monitored transaction feeds, payment gateways, and user accounts to detect and prevent credit card fraud and chargebacks.
* Designed proactive account verification metrics to flag fraud syndicates, maintaining risk thresholds while preserving customer experience.

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### **SIDE PROJECTS & INDEPENDENT BUILDS**

* **Copyforge:** A GPT-powered AI copywriting assistant designed to auto-generate conversion-focused copy. Achieved 10 units sold ($150 revenue) before transitioning the codebase to open-source.
* **VibeSniff:** A custom Google Chrome extension engineered for X (Twitter) profile analysis, scraping engagement signals and interest networks.
* **Mimr:** Tactical teardown audits for startup landing pages, later scaling into MIMR Growth Lab.
* **CEO of Bad Life Choices (Substack):** A newsletter focusing on growth sprints, AI tool building, and strategic chaos.

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### **LICENSES, CERTIFICATIONS & BOOTCAMPS**

* **Ahrefs Certification** (Issued Mar 2025 · Expires Mar 2026) | *Credential ID: 2a5a9ac27da1430e8dccc0bf6433dfd1*
* **LinkedIn Marketing Strategy** (Issued May 2023 · Expires May 2025) | *Credential ID: jt5oufutgm6d*
* **LinkedIn Certified Marketing Insider** (Issued May 2023) | *Credential ID: 3z5jxhzua2kx*
* **LinkedIn Marketing Solutions Fundamentals** (Issued May 2023 · Expires May 2025) | *Credential ID: mjm7touivrmq*
* **Google Digital Garage: Fundamentals of Digital Marketing** (Issued Feb 2022) | *Credential ID: PG1 1W1 SAB*
* **React & Node.js Bootcamp** (Udemy)
* **Advanced SQL Analytics** (Udemy)
* **Product Management & Digital Marketing Specialized Programs** (Coursera)

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### **WHAT COLLEAGUES SAY (LINKEDIN RECOMMENDATIONS)**

> **Jonathan Ha** (Marketing | Branding | Strategy | Operations · Singapore PR)  
> *"I worked with Harinder on some of the digital projects during the time he was in OgilvyPR. Discussions with him are always enjoyable, and insightful. Through these working experience, I could tell that Harinder could perform more than what he was positioned for. Analytics, social media management/ listening, coding, encryption, eSecurity, UI/ UX, et cetera -- more importantly, he has a character that grows on you - Very curious, inquisitive, and passionate. Would surely work with him again given a chance, and a definite asset to any organisation he joins."*

> **Carolyn Chan** (Community Manager, SEA at Blizzard Entertainment)  
> *"What can I say, Harinder is a Swiss Army Knife of tech. The everything-also-can-do guy can make my crazy ideas come to life and leap over tall buildings. A gem to have on your A-team."*

> **Leon De Silva** (eCommerce & Acquisition Marketing Specialist)  
> *"Up-to-date tech knowledge with quick response time during crisis management."*

> **Benn De Silva** (Product Management & Digital Strategy Leader)  
> *"Has very keen eye, great attention to detail. Very resourceful and efficient at the job, Harinder is highly capable of getting sufficient (or even more) information required to deliver the results/solution required."*

> **Clarence Lee** (Digital Marketing Manager at MSIG Malaysia)  
> *"Harinder is a objective and result orientated person with the knack for identifying and elaborating the critical aspects of the objective. A well knowledged person, attuned to the latest technology on a broad spectrum, and an die-hard OpenSourcee supporter."*

> **Daryl Lau** (Strategic Partnerships, Growth Hacking & Web3 Expert)  
> *"Harinder is extremely good at what he does and have an uncanny eye for tiny details. His workrate is unquestionable but most of all a very jovial person to have around the workplace."*

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*Last Updated: June 2026*